The bottle of Villa Sparina breaks all the rules of tradition to reflect the innovative character of the producer, dedicated to revolutionising the perception of the Gavi wine and the territory. The form condenses often antithetical attributes: soft but compact; elegant but robust; reminiscent of a vase, which has been the ideal shape for storing drinks since ancient times.
The decision to use a gold-tinted glass was significant, as it both helps protect the contents and amplify the chromatic richness.
Activity: Branding, Bottle design, Packaging, Secondary Packaging, Global Design