For Terra Moretti’s holding we developed several projects for: Petra, Bellavista, Contadi Castaldi, L’Andana, L’Albereta and Le Porte Franche.

Five rectangles come together to form a sphere that represents the earth: symbolic of the land in which the winemakers of the Group work. The excellence of these winemakers is in turn represented by the star that shines from within the symbol. The brand consists of a globe formed from the union of five geometric elements that correspond to squares seen in perspective. The square has always been seen as a symbol of the earth, a theme that the companies of the group all have in common. The star formed inside the brand represents the mission of the holding, dedicated to offering high quality products and services. A spiral on which the various brands of the companies are laid out completed the overall brand and expresses the concepts of consistent growth and dynamism.

Activity: Brand, Packaging, Secondary Packaging, Bottle Design, Global Design e Naming