From the first packaging designed for the Braida company, we aimed to express the pronounced and distinctive personality of each of their wines; highly innovative wines that have profoundly made their mark on the cultural and productive evolution, not just of the territory to which it belongs, thanks to the extraordinary figure and work of Giacomo Bologna.
These are among the most “historic” of SGA’s projects (La Monella and Bricco dell’Uccellone have been designed by us since 1982); the choice of tracing an autonomous identity, free of the binds of tradition or fashion, is valid today more than ever, as the effectiveness and currentness of the packaging, has shown. The projects have travelled through time and have made the products a mainstay of the wine selection in Ho.Re.Ca. and in large retail organisation.

Activity: Packaging, Secondary packaging