A company communicates through signs, tools, opportunities: integrated communication indicates a key point in the coherence of this system that, for SGA, has become a prerequisite.
A company identity designed by SGA goes beyond: we research and define the minimum common denominator that makes all tools of communication meaningful and distinctive, from the brand to the stand, finding the right equilibrium between function and identity.
The value perceived through each tool determines the personality of a brand dynamically, it means they remain in tune with the consumer while remaining faithful to their traditions.